Dr. Jinhua Zhao presents 'Behaviour and computation: What defines the future of urban mobility?'
The transportation world is booming but in flux: the industry is being reshuffled, communities and cities are often confused and anxious about their mobility future, and the ecosystem pressure is daunting.
Mobility is in the midst of profound transformation with an unprecedented combination of new technologies: autonomy, electrification, connectivity, and AI, meeting new evolving priorities: decarbonization, public health, and social justice.
In this talk, Professor Zhao sharply focuses on two forces that drive the mobility future: behaviour and computation.
Behaviorally he investigates: Is travel social? Is travel emotional? And is travel perceptual? He uses a behavioural lens to examine mobility technologies and translates business decisions into a set of behavioural inquiries. Every single organization or company exists to change someone’s behaviour.
Computationally, he brings AI and machine learning methods to sense, predict, nudge and regulate travel behaviour. He demonstrates the power of bringing behavioural and computational thinking together, in order to make mobility services predictive, individualized, and experimental. He will illustrate how to design multimodal mobility systems that integrate shared and autonomous services with public transit.
Panel discussion to follow
Following his talk, Professor Zhao will be joined by Ryan Lanyon, Manager of New Technology and Innovation at the TTC, and Professor Amer Shalaby, Director of the Transit Analytics Lab, for a panel discussion moderated by Professor Marianne Hatzopoulou, Director of Positive Zero Transport Futures.
About the speaker
Jinhua Zhao is the Edward and Joyce Linde Associate Professor of City and Transportation Planning at the Massachusetts Institute of Technology (MIT). He integrates behavioral and computational thinking to decarbonize the global mobility system.
Prof. Zhao founded and directs the MIT Mobility Initiative, coalescing the Institute’s efforts on transportation research, education, entrepreneurship, and civic engagement. He hosts the MIT Mobility Forum, curating cutting-edge transportation research across the globe. Prof. Zhao directs the JTL Urban Mobility Lab and Transit Lab at MIT. He leads long-term collaborations with transportation authorities and operators worldwide, including London, Chicago, Washington DC, and Hong Kong and enables cross-culture learning between cities in North America, Asia and Europe. He develops methods to sense, predict, nudge, and regulate travel behavior, and designs multimodal mobility systems that integrate autonomous vehicles, shared mobility, and public transport. He is the co-founder and chief scientist for TRAM Global, a mobility decarbonization venture.
About the panel
Marianne Hatzopoulou, moderator
Marianne Hatzopoulou is Professor in the Department of Civil and Mineral Engineering at the University of Toronto and Tier 1 Canada Research Chair in Transport Decarbonization and Air Quality. She leads the Transportation and Air Quality (TRAQ) research group studying the interactions between transportation, air quality, climate change, and public health; she published 150 publications on these topics. Prof. Hatzopoulou is also the Director of Positive Zero Transport Futures, a living lab ecosystem for testing transport decarbonization innovations with positive societal outcomes. Prof. Hatzopoulou is on the Canadian team of researchers who were the 2021 recipients of the NSERC Brockhouse Canada Prize for Interdisciplinary Research in Science and Engineering. In 2022, she received the University of Toronto Engineering Alumni Network 2T5 Mid-Career Achievement Award. She is an associate editor of the journal Transportation Research Part D: Transport and Environment and the incoming chair for the Transportation Research Board Standing Committee on “Air Quality and Greenhouse Gas Mitigation” (2023-2026).
Ryan Lanyon is the Manager of New Technology and Innovation at the TTC, having recently joined after a decade with the City of Toronto. Ryan has been working in local government for more than 20 years, starting out in demand management and providing online ridematching services to commuters. More recently, Ryan led the West Rouge Automated Shuttle Trial, developed the Transportation Innovation Zone at Exhibition Place, and recommended policies to City Council regarding micromobility. Ryan is also learning and researching methods of applying strategic foresight to prepare Toronto's transportation system for emerging and future transportation technologies.
Dr. Shalaby is Professor and Bahen/Tanenbaum Chair in Civil Engineering at the University of Toronto. He is the founding Director of the Transit Analytics Lab (TAL) and Co-Director of the Centre for Automated and Transformative Transportation Systems (CATTS). Dr. Shalaby is specialized in transit planning and scheduling, intelligent transit systems, transit operational management, transit system resilience, automated and connected transit technologies, and simulation and modelling of transportation systems. He has served on various technical committees and journal editorial boards. He also served on advisory panels of multiple transportation projects in Canada and internationally.
This free event is presented by the Department of Civil & Mineral Engineering Distinguished Lecture Series and co-sponsored by Mobility Network.